Improved marketing using social networks

Viral marketing
The project we are working on right now is focusing on viral marketing. Viral marketing means we are not talking about a normal “campaign” that is advertised to the target group by the company that started the campaign (via radion, newspapers, tv, banners, etc), but it is mainly spread by the target group itself [...]

Twitter for reporting

Until now I did not really understand the added value of Twitter. Blogging I understand. But just mentioning what you do, it sounds a bit…. irrelevant. I know a lot of people see this completely different, so probably I am wrong (so pls don’t feel offended). And I think you never know for sure if [...]